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Letter from the President

Top Ten Brand Principles
of Corporate Blogs

Massaging the Media

The Simon Group
Named One of Nation’s
Top PR Agencies

Accelerating New
Product Growth

Letter from the President

To help commemorate our twentieth anniversary, we’ve created this quarterly newsletter to share with you some of the insights gained and lessons learned during our first two decades of “business as unusual.”

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Top Ten Brand Principles of Corporate Blogs

These tips will help develop a blog that will be useful to both your customers as well as your company. Blogs can be a fascinating and engaging platform of communication for companies to promote their brand, products, market and lifestyle.

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Massaging the Media

Publicity can help boost awareness and build brands—not to mention raise advertising effectiveness when coordinated with a print and media collateral campaign. But you need a systematic approach to conducting public relations that will put your name front and center.

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The Simon Group Named One of Nation’s
Top PR Agencies

We take great pride in our relationships with editors, and now they’ve let us know how much they appreciate it. Learn about this survey of industry journalists and the results that put us tops on the list of small agencies (<25 people) in the nation.

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Accelerating New Product Growth

Tricks of the trade from a seasoned industry guru provide insight on how to build a winning sales strategy for new products.

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